"Bright, attractive and distinctly fruity, Joy is Concha y Toro's bid to turn young adults into wine drinkers," noted the British publication.
The joint venture between Baron Philippe de Rothschild and Viña Concha y Toro recently commemorated its 25-year history by announcing a new investment for its wineries and tourist space.
The objective of this event was to learn about the dynamics of Artificial Intelligence in contemporary marketing.
In front of 35 industry representatives in London, the company gave a complete presentation on two exponents of this outstanding origin: Don Melchor and Marques de Casa Concha Heritage.
If you have questions or news you want to publish, contact with Corporate Affairs Division at vinaconchaytoro@conchaytoro.cl
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